BOBCARD has expanded its co-branded credit card portfolio with the launch of two new credit cards exclusively for customers of Ujjivan Small Finance Bank (USFB). Named the USFB Elite Credit Card and USFB Platinum Credit Card, these cards are designed to cater to everyday spending needs while offering rewards, shopping benefits, travel perks, and fuel savings.

Out of the two, the BOBCARD USFB Elite Credit Card is clearly the more premium offering, designed for customers who spend regularly on travel, dining, and lifestyle purchases. The card provides accelerated reward earnings of 10 Reward Points per ₹100 spent on dining and travel transactions, making it significantly more rewarding than the basic variant. In addition, cardholders receive 2 complimentary domestic airport lounge visits every quarter, a benefit that adds substantial value for frequent travelers.
| Feature | Ujjivan SFB Platinum Credit Card | Ujjivan SFB ELITE Credit Card |
| Accelerated Reward Points on Grocery and Apparel Shopping | 5 RPs per ₹100 spent | Base Rewards |
| Accelerated Reward Points on Dining and Travel | Base Rewards | 10 RPs per ₹100 spent |
| Airport Lounge Access | N/A | 2 Complimentary Visits Per Quarter |
| Base Rewards | 1 RP per ₹100 on Other Spends | 2 RPs per ₹100 on Other Spends |
Bottom Line
The launch of the BOBCARD USFB ELITE and USFB Platinum Credit Cards marks another addition to BOBCARD’s growing portfolio of co-branded credit cards. By offering category-specific rewards and lifestyle benefits, these cards aim to provide greater value to Ujjivan Small Finance Bank customers across various spending segments.
Both the cards come with zero joining and annual fees, making them an attractive choice for Ujjivan Small Finance Bank customers looking to maximize value without worrying about membership costs. Whether you choose the Basic or Elite variant, you can enjoy rewards and everyday spending benefits without paying any recurring card charges.
